THIS IS AN AUTOMATED TRANSLATION – In case of differences to the German version of ambiguous statements, the German version supersedes.
1 Information about the collection of personal data and contact details of the person responsible
1.1 Thank you for visiting our website. In the following, we would like to inform you about the handling of your personal data when using our website. Personal data is basically all data with which you can be personally identified.
1.2 The person responsible for processing data on our website within the meaning of the General Data Protection Regulation (DSGVO) is:
Ís Knapar is a brand of
Paetzold Management UG (haftungsbeschränkt)
1.3 To protect the security of your data during transmission, we use state-of-the-art encryption methods (e.g. SSL or TSL) via HTTPS.
2. data collection when visiting our website
Every time you
our website, our system automatically collects data and information that your browser transmits to our server (so-called “server log files”). The following data, which is technically necessary for us, is collected:
*Our visited website
*Date and time at the time of access
*Amount of data sent in bytes
*Source/reference from which you reached the page *Operating
used *IP address used (if applicable: in anonymized form)The legal basis for the processing is Art. 6 (1) lit. f DSGVO due to our legitimate interest in improving the stability and maintaining the functionality of our website. A transfer or other use of the data does not take place. The temporary storage of the IP address by the system is necessary to enable delivery of the website to the user’s computer. For this purpose, the user’s IP address must remain stored for the duration of the session.
We reserve the right to check the server log files retrospectively should concrete indications point to illegal use. The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. In the case of the collection of data for the provision of the website, this is the case when the respective session has ended.
In the case of storage of data in log files, this is the case after seven days at the latest. Storage beyond this period is possible. In this case, the IP addresses of the users are deleted or alienated, so that an assignment of the calling client is no longer possible. The collection of data for the provision of the website and the storage of the data in log files is absolutely necessary for the operation of the website. Consequently, there is no possibility for the user to object.
We use the Ecwid store system. This is operated by Ecwid, Inc.(Ecwid. Inc., 144 West D Street, Suite 103, Encinitas, California 92024, USA) based in the USA.
You can find out more information about data protection at Ecwid here:
You can find help on the settings in the respective help menu of your browser under the following links:
Internet Explorer: http://windows.microsoft.com/de-DE/windows-vista/B…
.mozilla.org/de/kb/cookies-erlauben… Chrome: http://support
.google.com/chrome/bin/answer.py?hl=… Safari: https://support.apple.com/de-de/guide/safari/sfri1…
.opera.com/en/latest/web-preferences/#… Some of the cookies used here are deleted after you close your browser (so-called session cookies). Other cookies remain on your terminal device and enable us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data and IP address values to an individual extent. Persistent cookies are automatically deleted after a specified period of time, which may vary depending on the cookie.
If you contact us via the contact form, the data entered in the input mask will be transmitted to us and stored. The collected data can be found in the respective input mask. If you contact us by e-mail, only the data you enter there will be transmitted to us.
The data is used exclusively for processing the conversation and your request. The legal basis for the processing of the data is Art. 6 para. 1 lit. a) DSGVO if the user has given his consent. The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 para. 1 lit. f) DSGVO. If the e-mail contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b) DSGVO. The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected and provided that there are no legal retention obligations to the contrary. For the personal data from the input mask of the contact form and those sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation is ended when the circumstances indicate that the matter in question has been conclusively clarified. The user has the possibility to revoke his consent to the processing of personal data at any time. If the user contacts us by e-mail, he can object to the storage of his personal data at any time. In such a case, the conversation cannot be continued.
5. data processing when opening a customer account and for contract processing
If you wish to order in our webshop, it is necessary for the conclusion of the contract that you provide your personal data, which we need for the processing of your order. We process the data you provide for the processing of your order.
In some cases, we work together with external service providers to process your order. For this purpose, we must pass on the necessary personal data.
If we commission transport companies with the delivery of your goods, we will pass on your data required for the delivery of the goods to the respective transport company. For the processing of payments, we pass on your data to the commissioned credit institution as necessary. If we use payment service providers, you will also be informed about this below.
The legal basis for the transfer of your data is Art. 6 para. 1 lit. b DSGVO.
We use the Ecwid store system.
This is operated by Ecwid, Inc.(Ecwid. Inc., 144 West D Street, Suite 103, Encinitas, California 92024, USA) based in the USA.
You can find out more information about data protection at Ecwid here:
6. use of your data for direct advertising
On our website there is the possibility to subscribe to a free newsletter. When registering for the newsletter, the data from the input mask is transmitted to us. The only mandatory information is your email address. If you make further voluntary entries, these will only be used for the personal address.
The legal basis for the processing of your data after registration for the newsletter is Art. 6 para. 1 lit. a DSGVO if the user has given his consent. We obtain this consent by sending you a confirmation email containing a confirmation link after you have registered for the newsletter. When you click on this link, you also give your consent to receive the newsletter.
When you send the registration for the newsletter, we store your IP address and the date and time of registration. This storage serves to be able to trace a possible misuse of your e-mail address.
We use the data we collect when you register for the newsletter exclusively for the purpose of sending the newsletter.
You can cancel the subscription to the newsletter at any time. For this purpose, you will find a corresponding link in each newsletter. This also enables you to
revoke your consent to the storage of the personal data
collected during the registration process.
6.2 Newsletter dispatch via MailChimp
We send our newsletter via The Rocket Science Group, LLC d/b/a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA (http://www.mailchimp.com/; hereinafter referred to as “Mailchimp”).
We share your data entered during the newsletter registration process with Mailchimp in accordance with Art. 6 (1) lit. f DSGVO to protect our legitimate interest in using a newsletter system that is effective in advertising, secure and user-friendly.
MailChimp uses this data to send the newsletter to you on our behalf as well as for statistical analysis of the newsletters on our behalf. For this purpose, the emails contain so-called web beacons or tracking pixels, which are single-pixel image files stored on our website. In this way, it can be tracked whether a newsletter message has been opened and which links from it have been clicked. MailChimp thus automatically creates general, non-personal statistics about the response behavior to newsletters.
We also have a legitimate interest in the statistical analysis of the newsletter in order to optimize our promotional communication. For this purpose, the web beacons are used in accordance with Art. 6 para. 1 lit f. DSGVO, data of the individual newsletter recipient is also collected (e.g. mail address, time of retrieval, IP address, browser type and operating system) and processed. Based on this data, it is possible to draw conclusions about the individual newsletter recipient. This data is processed by Mailchimp for the automated creation of statistics, which can be used to identify whether a particular recipient has opened a newsletter message.
To deactivate this data analysis, you must unsubscribe from the newsletter.
Likewise, MailChimp’s own use of the data is possible in accordance with Art. 6 para. 1 lit. f DSGVO in order to determine the countries from which the recipients of the newsletters come for its own legitimate interest in the needs-based design and optimization of the service or, for example, for market research purposes.
However, Mailchimp does not use your data itself for the purpose of contacting you or pass it on to third parties.
As a rule, your data is transferred to a MailChimp server in the USA and stored there. To protect your data in the USA, there is an order processing contract with MailChimp based on the standard contractual clauses of the European Commission. This data processing contract can be viewed at the following Internet address:
7. data processing for order processing
7.1 If you would like to order in our webshop, it is necessary for the conclusion of the contract that you provide your personal data, which we need for the processing of your order. We process the data you provide for the processing of your order.
In some cases, we work together with external service providers to process your order. For this purpose, we must pass on the necessary personal data.
If we commission transport companies with the delivery of your goods, we will pass on your data required for the delivery of the goods to the respective transport company. For the processing of payments, we pass your data to the extent necessary to the commissioned credit institution. If we use payment service providers, you will also be informed about this below.
The legal basis for the transfer of your data is Art. 6 para. 1 lit. b DSGVO. –
Use of payment service providers
If you select the payment method PayPal, credit card via PayPal, direct debit via PayPal or – if offered – “purchase on account” or “installment payment” via PayPal, the payment processing is carried out via PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter referred to as “PayPal”).
We pass on your personal data to PayPal in accordance with Art. 6 Para. 1 lit. b DSGVO within the scope of necessity. PayPal reserves the right to conduct a credit check for the payment methods credit card via PayPal, direct debit via PayPal or – if offered – “purchase on account” or “installment payment” via PayPal.
For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 para. 1 lit. f DSGVO due to PayPal’s legitimate interest in determining your solvency. PayPal uses the result of the credit check with regard to the statistical probability of non-payment for the purpose of deciding on the provision of the respective payment method.
The creditworthiness information may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they have their basis in a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data.
.paypal.com/de/webapps/mpp/ua/privacy-f… You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual processing of payments. –
If you select a payment method from the payment service provider Stripe, payment processing is carried out via Stripe Payments Europe Ltd, Block 4, Harcourt Centre, Harcourt Road, Dublin 2, Ireland (hereinafter referred to as “stripe”).
We pass on your personal data together with the information about your order (name, address, account number, bank code, possibly credit card number, invoice amount, currency and transaction number) to stripe in accordance with Art. 6 para. 1 lit. b DSGVO exclusively for the purpose of payment processing and only within the scope of what is necessary.
8. online marketing
use of Google Ads conversion tracking
This website uses the online advertising program “Google Ads” and, within the scope of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).
This involves advertising for our offers on external websites with the help of advertising media (so-called Google Adwords). Our legitimate interest lies in the display of advertising that is interesting for you and in achieving a fair calculation of advertising costs. The legal basis is Art. 6 para. 1 lit.a DSGVO, namely your express consent.
These cookies usually expire after 30 days and are not used for personal identification. Each Google Ads customer receives a different cookie, so cookies cannot be tracked across Ads customers’ websites.
The information thus obtained is used to generate conversion statistics for Ads customers on the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag.
You cannot be personally identified with it.
If you would like to prevent tracking, you can deactivate the Google conversion tracking cookie via your internet browser under user settings.
Data transfer to the USA is based on
You can permanently deactivate the conversion cookies by adjusting your browser settings accordingly or download and install the browser plug-in available at the following link:
In that case, certain functions of this website may not be available or may only be available to a limited extent.
9 Retargeting / Remarketing / Referral Advertising
9.1 Google AdWords Remarketing
Our website uses the functions of Google Ads (formerly “Google AdWords) Remarketing, hereby we advertise for this website in Google search results, as well as on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (hereinafter referred to as “Google”). For this purpose, Google sets a cookie in the browser of your terminal device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you visit, and which usually loses its validity after 30 days. The processing is based on our legitimate interest in the optimal marketing of our website and the exploitation of the financial potential of our website. The legal basis is Art. 6 para. 1 lit. a DSGVO namely your explicit consent.
Additional data processing only takes place if you have consented to Google linking your internet and app browsing history to your Google account and using information from your Google account to personalize ads that you view on the web. In this case, if they are logged into Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google temporarily links your personal data with Google Analytics data to form target groups.
You can permanently disable the setting of cookies for ad preferences by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/
Alternatively, you can obtain information from the Digital Advertising Alliance at the Internet address www.aboutads.info about the setting of cookies and make settings in this regard. Finally, you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. If you do not accept cookies, the functionality of our website may be limited.
9.2 Facebook Custom Audience via the pixel procedure
On this website we use “Facebook Conversion API” of Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland (“Facebook”).
If express consent has been given, this may transmit your data about user behavior to Facebook for evaluation. This may display advertisements to users based on their user behavior.
Data used are:
Email address, phone number, gender, date of birth, first and last name, city, state and country, zip code, user IDs, IP addresses, client user agent (the browser you use and your operating system), click IDs, browser ID, product IDs, advertising ID, Facebook login ID.
The data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage policy (https://www.facebook.com/about/privacy/).
The data transfer to the USA if carried out by Facebook is based on the standard contractual clauses of the EU Commission. Details can be found here:
.1 The applicable data protection law grants you comprehensive data subject rights (rights of access and intervention) vis-à-vis the controller with regard to the processing of your personal data, which we inform you about below: –
Right to information pursuant to Article 15 of the GDPR:
You may request confirmation from the controller as to whether personal data concerning you is being processed by the controller. In addition, you have a right to information about the purpose, the categories of personal data, the recipients, the planned duration of storage and about the existence of further rights such as correction of the data or the existence of a right of complaint to a supervisory authority, the origin of your data if it was not collected by us, the existence of automated decision-making including profiling and, if applicable. meaningful information about the logic involved and the implications for you and the intended effects of such processing, as well as your right to be informed about what guarantees exist in accordance with Art. 46 GDPR when your data is transferred to third countries;
– Right to rectification in accordance with Art. 16 GDPR:
You have a right to have the inaccurate data relating to you rectified without delay and/or to have the incomplete data we hold about you completed; the rectification or completion must take place without delay.
– Right to restriction of processing pursuant to Art. 18 DSGVO:
You have the right to request the restriction of the processing of your personal data as long as the accuracy of your data disputed by you is verified, if you refuse the erasure of your data due to unlawful data processing and instead request the restriction of the processing of your data, if you need your data for the assertion, exercise or defense of legal claims after we no longer need this data after the purpose has been achieved or if you have filed an objection for reasons relating to your particular situation as long as it has not yet been determined whether our legitimate grounds prevail;
If the processing of personal data relating to you has been restricted, this data may – apart from being stored – only be processed with your consent or for the assertion, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of an important public interest of the Union or a Member State. If the restriction of processing has been restricted, you will be informed by the controller before the restriction is lifted. –
Right to erasure according to Art. 17 DSGVO:
You have the right to request the immediate erasure of your personal data if the conditions of Art. 17 (1) DSGVO are met. However, this right to erasure does not exist in particular – not conclusively – if the processing is necessary for the exercise of the right to freedom of expression and information, for compliance with a legal obligation, for reasons of public interest or for the assertion, exercise or defense of legal claims
– Right to information pursuant to Art. 19 DSGVO:
If you have exercised your right to rectification, erasure or restriction of processing, the controller is obliged to inform
all recipients to whom your personal data have been disclosed of this rectification or erasure of the data or restriction of processing, unless this is impossible or involves a disproportionate effort. You also have the right to be informed about these recipients. –
Right to data portability pursuant to Art. 20 DSGVO:
You have the right to receive your personal data disclosed to us in a structured, common and machine-readable format or to request the transfer to another controller, where technically feasible;
– Right of withdrawal pursuant to Art. 7 (3) DSGVO:
You have the right to object at any time to the processing of personal data relating to you that is carried out on the basis of Art. 6 (1) (e) or (f) DSGVO; this also applies to profiling based on these provisions.
You also have the right to revoke your declaration of consent under data protection law at any time with effect for the future. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.
– Right to lodge a complaint pursuant to Art. 77 DSGVO:
Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your residence, workplace or the place of the alleged infringement, if you consider that the processing of personal data concerning you infringes the GDPR.
10.2 Right of objection
You have the right to object to the processing of your data at any time with effect for the future if we process your data on the basis of our overriding legitimate interest after weighing up your interests.
If you exercise this right of objection, we will terminate the processing of your data if there are no demonstrably overriding compelling reasons worthy of protection against the termination or if the further processing serves the exercise or defense of legal claims.
11 Duration of storage of personal data
The duration of storage of personal data depends in each case on statutory retention periods. After the expiry of these periods, we routinely delete the data if it is no longer required for the fulfillment or initiation of a contract and/or if we have no further legitimate interest in continuing to store it.